
Cut Costs and Gain Agility: Why Now Is the Time to Migrate from Splunk to Elastic
If you're relying on Splunk for observability and security, you might be feeling the pressure: unpredictable pricing, fragmented tools, and an architecture that struggles to keep pace with today’s demands.
In this guide, we’ll explore why moving from Splunk to Elastic isn’t just a smart financial decision — it’s a strategic move toward better performance, faster insights, and long-term scalability. We’ll also share real-world success stories and show how O11yAI can help you maximize your investment in Elastic.
In today’s fast-paced digital world, your business can’t afford technology that slows you down or eats away at your budget. If you’re using Splunk for observability and security, you might already feel the pinch — unpredictable pricing, fragmented tools, and aging architecture.
More organizations are making a smart move: migrating from Splunk to Elastic. It’s a shift that brings immediate cost savings, faster performance, and a modern, AI-powered platform built for the future.
Let’s explore why this migration is happening, what real companies are achieving after switching, and why Elastic could be the game-changer your organization needs right now.
The Hidden Costs of Staying with Splunk
On the surface, Splunk may seem comprehensive. But dig deeper, and cracks start to show. Businesses often need to buy multiple Splunk products — Splunk Enterprise Security, Splunk Observability Cloud, and more — just to cover essential observability and security needs. Each product carries its own pricing structure, leading to confusing bills and spiraling costs.
And while Splunk recently introduced flexible pricing models like workload, entity, and activity-based pricing, many customers report that it's harder than ever to predict their true costs. When your log data grows — and it always does — costs can skyrocket overnight.
At the same time, Splunk’s platform struggles to keep pace with modern demands. Its legacy architecture fragments your data across different silos, slowing down your ability to get insights in real-time. Fragmented tools are a hidden cost many organizations overlook, as we explore here. Worse, Splunk’s AI capabilities are still in early preview stages, meaning you’re stuck waiting while competitors move faster with mature AI tools.
Why Elastic Is Winning Over Modern Enterprises
Elastic takes a radically different approach — one that resonates with IT leaders seeking clarity, simplicity, and value.
First, Elastic offers a unified platform for both observability and security. You no longer need to juggle multiple products and vendors. All your metrics, logs, traces, and security events live in one highly resilient, scalable data lake, making analytics faster and smarter.
Elastic’s pricing is also refreshingly straightforward. Instead of complex formulas based on ingestion volume or user activity, Elastic’s pricing is resource-based. You pay for the compute and storage you actually use — and nothing more. Customers consistently report that they see immediate savings of 30–50% compared to their previous Splunk environments.
But cost savings are just the beginning. Elastic builds powerful AI directly into its platform — at no additional charge. The Elastic AI Assistant, for example, leverages generative AI and your proprietary data to accelerate incident response, assist with troubleshooting, and deliver context-specific insights. This isn't some experimental tool stuck in beta. It's already delivering major productivity boosts across industries.
One more advantage: Elastic’s innovative architecture means all your data is normalized and always searchable, even as it moves into colder storage tiers. There’s no expensive rehydration needed. Searches stay lightning-fast — and your teams stay efficient. Learn more about Elastic's data storage advantages here.
Real-World Success Stories: What Happens After Migration
The business outcomes speak volumes.
A leading multinational telecom company, for instance, moved from Splunk on-premises to Elastic Observability. They immediately cut licensing costs by 30–50%, saving millions annually. Over three years, they also reported an 85% faster time to identify and resolve incidents, a 25% reduction in customer support calls, and a 3% increase in customer retention. Perhaps most impressively, they saved over $1.2 million simply by consolidating tools.
Another case: A major American financial services provider, frustrated by a lack of support and rising costs with Splunk, migrated to Elastic Cloud. They achieved a 49% cost reduction per node almost immediately. Thanks to Elastic’s modern architecture and streamlined compliance features, they’re projecting $27 million in annual benefits by their third year post-migration.
Even a large data management firm cut their costs by 50% and accelerated their mean time to resolution (MTTR) by consolidating observability and security solutions into Elastic. Today, they use Elastic’s Searchable Snapshots to retain data affordably while still keeping it searchable, something that would have been cost-prohibitive on Splunk.
These stories aren’t one-offs. Across industries, companies are proving that migrating to Elastic delivers both immediate and long-term value — not just in dollars saved, but in strategic agility gained.
A Smarter Platform for a Smarter Future
Beyond cost and performance, Elastic is setting a new standard for innovation. Its next-generation AI capabilities, like the Elastic AI Assistant, are already helping organizations make faster, more informed decisions. With more than 100 built-in machine learning models — and the ability to bring your own — Elastic empowers businesses to uncover insights faster and stay resilient in an increasingly complex digital landscape.
And unlike legacy platforms, Elastic is built for seamless integrations, whether you're operating in AWS, Azure, Google Cloud, or on-premises. Elastic’s open, flexible architecture ensures you’re never locked into a rigid system that can’t evolve with your needs.
If you’re looking for a true partner — not just a vendor — Elastic’s customer-first approach also stands out. Many customers who migrated from Splunk cited Elastic’s more stable, more proactive support teams as a major factor in their ongoing success.
Ready to Migrate? The Time Is Now.
If you're tired of unpredictable costs, slow insights, and disconnected tools, it’s time to move to a platform built for today’s challenges and tomorrow’s opportunities.
Elastic delivers lower costs, faster time-to-value, and the advanced AI capabilities you need to stay competitive. And with proven success stories across industries, you can move forward with confidence.
Ready to cut costs and boost agility? If you're ready to cut costs, boost agility, and modernize your observability and security stack, partnering with the right experts makes all the difference.
O11yAI is an authorized Elastic partner and reseller, specializing in helping businesses like yours migrate from Splunk to Elastic smoothly and successfully. From initial planning to full-scale implementation and ongoing optimization, O11yAI ensures you get maximum value from your investment.
Contact O11yAI today to start your Elastic migration journey with confidence.